Speed Match Gaming
Design & Development
Speed Match Gaming came to us with a vision of a betting website to reinvent the gaming industry. With our help to create the strategy of the business and website, develop the brand identity, design the website to create a smooth rememberable experience for the user, and develop the functionality of the website. We were able to truly bring Speed Match Gaming's vision to reality and allow them to start generating revenue instantly on the websites launch.
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Client
SpeedMatchGaming.com
Category
Design & Development
Creating an incredible business plan
Speed Match Gaming had many routes of potential revenue opportunities to pursue. We researched their competitors and their customers to determine the most profitable revenue opportunities to target our strategy around.
Membership - Pay a monthly payment for perks on the website
Titles - Pay a one time price for a custom title next to your username
Badges - Pay a one time price for a custom moving image next to your username
Fees - A site rake of 5% on all wagers & tournaments
Kicking things off with a solid strategy
At the core of every Blient project lies a concrete strategy. Whether we are crafting a new brand identity, developing a website, or in this case, an entire full-stack design and development for SpeedMatchGaming.com, every project starts with a plan. We worked closely with the Speed Match Gaming Founder to develop user profiles, journeys and stories, then applied these to a creating the business plan, website design, and development.
Building memorable design with user interfaces & user experiences
Every great digital product strikes a fine balance between business goals and user needs. The Speed Match Gaming site was no different. While the overarching business goal was to create a fast and effortless platform for gamers to wager money, there were several user goals that needed to be addressed and accomplished. We were able to strike a perfect medium between a fast and effortless platform while allowing the same features every gamer was already use to. By giving gamers the ability to play matches as fast as they would like, we were able to pave a new way of standards for the gaming industry.
Mobile minded design
The mobile web traffic for the gaming industry has been rising exponentially. One of our main priorities was to craft the same experience between desktop and mobile to give the user the same fast and effortless process for there entirety of visiting the site. This required us to take a mobile first approach when building the website to achieve this perfect responsiveness, no matter the screen size.
Bringing the website to life with development
After we hand crafted the website's design in its entirety the last and most important task for Speed Match Gaming was the development. In this process we had to connect every button, text, and clickable item to the systems we were creating to work exactly described in the strategy. This process was highly complex and required some of the highest security for the web today sense the users were dealing with real money. Once, each system was programmed to meet every standard on the strategy it was time to develop the admin system of the website. This system allowed for admins to login on a section of the website specific to them giving them access to over 100s of systems to control every aspect of the inner workings of Speed Match Gaming. *** Due to terms and agreement with Speed Match Gaming we are unable to display the admin design ***
